Sony wants you to want something new, but not too new

Don't get me wrong, I am quite a fan of Sony and that is why I spent about an hour watching the 2016 CES Press Conference. But, sometimes, Kaz Hirai's company is just doing it wrong. Like for instance this shameless censorship of YouTube's Lucas Watson when he tries to share his surprise at video resolution getting ahead of 4K. Hear the sound going bad just during this one sentence in an otherwise cristal clear 1 hour recording.

"I want something new..."... Hey Sony, I'll get something new anyway. I just wish you could be the brand I can trust in this oceans of technological newness


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